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Which of the following refers to the marketing investment made to turn a website visitor into a customer who has chosen to make a​ transaction? A. ​Click-through B. Conversion C. ​Cost-per-impression D. ​Cost-per-click E. ​Cost-per-order

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Answer:

E

Explanation:

Cost-per-order refers to the marketing investment made to turn a website visitor into a customer who has chosen to make a​ transaction.

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