Which provides the best example of the strategy "tap into fandoms"?
People who are concerned about the environment flock to buy cars that use sustainable energy.
People who love the Marvelâ„¢ comic series attend Comic Conâ„¢ every year.
People who use Appleâ„¢ computers embrace the latest high-tech innovations.
People who wear Nikeâ„¢ sneakers "Just Do It" when it comes to challenging physical activity.